Arc reviews on Google?

So you are saying the reason you think Sonos is planting reviews is a lack of videos? That is quite illogical.  If anything, if it were Sonos planting reviews, they would have more access to videos than anybody out there, and could post them at will.  

I would guess that these are reviews Sonos collected from beta testers and then passed on to Google.  All reviews dated May 14th, which does tend to indicated the reviewers were provided in batch.  If this is the case then consider it to be reviews from people who generally already like Sonos.  If you aren’t good with that, then wait for media reviews and more general customers.

I hope you are right but why do they all have same type of content? almost all have 4-5 lines...and they all look like one guy wrote them considering the similar level of english writing skills...something certainly is fishy lol

I didn’t find the reviews to be all that similar.  Mostly positive yes, but that is expected from beta testers, or the product really is good.  Regardless, if you don’t trust the reviews you see then don’t rely on them.  Your alternative is to do further research and confirm whether the reviews are real or not.   I suppose you could tell everyone that the reviews are fake, in an attempt to damage Sonos somehow, even though you have no proof, but that doesn’t seem like a very respectable thing to do.

I would say that Sonos shouldn’t release these reviews until after the product is released itself, but not sure what typically happens with product releases, or if this was put up on Google early by mistake.  Even then, people may still not trust the reviews.

Also, user reviews have some flaws to begin with.  People are much more motivated to take the time to review when they’ve had a bad experience then a good experience.  And when it comes to speakers, the sound quality is subjective, and highly influenced by their experience with other speakers.    If you’re interested in the product, the best thing to do is get in from Sonos directly or from a retailer that has a good return policy, so you’re not taking much risk.

we all love Sonos products that’s why we are here just found it funny to see those reviews...I hope they r real and the product is as good as they mention. 

If you actually “hope they are real”, then I must question why you would be in here definitivelystating the following:

They are obviously fake reviews for marketing so when the product is launched people will see hundreds of 5 star reviews already posted so they can see how popular it is….it’s all fake. 

Let me just first say that none of those reviews are fake, they were made by beta testers. Faking reviews is something we’ve ever needed or wanted to do. These reviews from beta users were made visible a little early. Usually they don’t go out until reviews from media sources go up, probably just a date miscommunication, but I let the team know just in case there’s a bug. 

Great to know...

Are you serious? Your going to write in here that 59 beta testers all posted 4.9 star reviews but not 1 of them posted a review elsewhere other than sonos.com and  not 1 video? Come on! And not 1 of the testers indicated they were beta testers or mentioned they recieved it early? Sounds ridiculous to me!!!

I don’t think you’re grasping what happened here. Sonos collected these reviews from beta testers, probably through a survey at the end of the beta test, and then passed them on to Google.  The testers would have no reason to mention that they were part of the beta test.  And no, beta testers would not post reviews at other locations since they were under NDA agreements not to do so.

As Ryan stated, Sonos normally doesn’t release the reviews to Google before the product hits the market, but it was released early for some reason.  And no, they did not all post 4.9 star reviews...that’s the average.