Arc Ultra thin bass, no noticable change to Arc

What Atmos Test Videos are you using? From what source? Have you confirmed that you are actually playing Dolby Atmos audio in the Sonos app? What model TV do you have?

I didn’t call Sonos support yet as I wanted community feedback first. What has my TV to do with that? Of course i have eArc as I already had an Arc with Sub 3 and 2 eras running in my home and upgraded to Arc Ultra, so Atmos worked perfectly fine and works fine.

the test videos are official Dolby ones and the Sonos App confirms Atmos is Running. Again, I directly compare my old Arc with the ultra one. Even when I compare both on Atmos Music only the Ultra sounds horrific. Also when I stream Airplay to it from my Apple Music it sounds thin.

Mine didn’t sound great either until I turned off all connected speakers and the router. After reconnecting again sounded fine. Better than the Arc but not a huge difference tbh. Set up 2 x ERA 300’s and gen 3 sub with LGCX3. 

Honestly i think that also worked for me a bit. I feel the Ultra sounds a bit better after I de-grouped everything and reconnected. But IMO it is still far away from sounding like a 100 year breakthrough and certainly I hear no double time bass etc… And honestly it’s again just a hustle….guess the customer experience team is not yet in place and the misery continues…at this stage it feels like the 16.4.4 software does not get the Ultra to its supposed level (like back in the days when the infamous update killed the arc and sub) or my unit is faulty. But if this what I hear in direct comparison to Old Arc is supposed to be the greatest thing done in 100 years music engineering, I guess i schedule an ENT appointment… 

Nowhere did I see any Sonos marketing which states or implies that the Arc is “a hundred year breakthrough” or “the greatest thing done in 100 years music engineering”.  Do you have a cite for that claim? 

How about right on the product page 🙄?

Are you serious? 😂 It’s on their main website on the Ultra Arc introduction:

1. „One of the most significant breakthroughs in audio engineering in nearly 100 years, Sound Motion™ packs unprecedented performance in an unbelievably flat, compact design.“

2. „Sound in a whole new dimension“

3. „…for an entertainment experience that feels out of this world.“

Should I quote more to make the point 

Edit: sorry @EbayYellow: just seeing your post now 😂

I asked for a cite because I hadn’t seen it.  You provided it.  Thank you.  And yes I agree, like most marketing, that is utterly absurd.

Totally agree and it would be beneficial for me as well not seeing this as it feeds expectations you cannot meet, or you actually launch a product what the customer plugs in, setup and then in factory settings it’s like booooom!!!

But when I hear that „ok it’s more subtle changes“ or „you have to change settings and you have to add a sub and eras“ that is obviously far from what you want to hear after they announce with such bolt words a new product. Don’t get me wrong, I love my Arc/Sub 3/ 2 eras 300 setup, that’s why I bought the Arc Ultra and Sub 4 to be ready for the next years to come. But I am beyond believe that what I get out of the Ultra standalone at the moment is what they believe they can push out after such an app Desaster and such an announcement…so i still hope that that could be a technical/software issue and the true potential is there…somewhere…