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Contributor I
April 1, 2025
Answered

Marketing Email

So I received an email today - “The price is right” - offering two Era 100s for $298, down from their regular price of $498. (See screenshot below).

The price is actually very WRONG. If you click the Shop Now button you find out:

  • The sale price is actually $378 (!) down from the regularly price of $398 (!!)

What on earth is happening over there? Did the re-org put the App team in marketing?

 

 

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Corry P
Corry PAnswer
Sonos Staff
April 2, 2025

Hi ​@Rich4rdEarl et al

Apologies for any consternation caused - there seems to be an issue with the implementation of these offers in our store. Please contact our Sales team directly. Thanks!

"Common sense is the collection of prejudices acquired by age eighteen." - Albert Einstein

13 replies

Airgetlam
April 1, 2025

What did Sonos Support say, when you called them about it? 

Bruce
Contributor I
April 1, 2025

I mean I’m very sus about adding to my system at the moment, given all that’s going on. (I also bought the two Ace headphone package during the week where the website copy said two people could listen to the same show at the same time via the Arc -- so feeling a little burned).

Have loved this brand for 10+ years, but really having a hard time these days.

Lyricist I
April 1, 2025

April fools… :/

Corry P
Sonos Staff
April 1, 2025

Hi ​@Rich4rdEarl 

Welcome to the Sonos Community!

Sorry to hear of this confusion we’ve accidentally caused you.

We are thinking that these might be targeted emails - were you logged into your Sonos account on the Sonos website when you saw the $378/$398 prices? If not, please try logging in to your account and revisiting the page.

I hope this helps.

"Common sense is the collection of prejudices acquired by age eighteen." - Albert Einstein
Lyricist I
April 1, 2025

I get the same fictitious (and therefore irritating)  marketing emails:  A price listed in the email is not available when  ‘shop now’.

I would hope a company such as Sonos would  have more integrity and send truthful emails. 

Makes we want to dis this entire product line. 

 

Contributor I
April 1, 2025

Hi ​@Corry P 

I am logged in, actually! And I still see that same $378/398 price.

melvimbe
April 1, 2025

Hi ​@Rich4rdEarl 

Welcome to the Sonos Community!

Sorry to hear of this confusion we’ve accidentally caused you.

We are thinking that these might be targeted emails - were you logged into your Sonos account on the Sonos website when you saw the $378/$398 prices? If not, please try logging in to your account and revisiting the page.

I hope this helps.

 

I received similar email, different product and price.  The advertised price does not show when I log into my account.   

Danny
Lyricist I
April 2, 2025

Same here in Canada. Ray at $139, Era 100 at $195... Hit the shop now button decided to make the purchase but... nope... Price is $259 for the Era 100.

Logged in, not logged in, right after receiving the email, again at different times along the day... never got the email price...

If it's your idea of an April fools prank, that's a bad one...

 

Corry P
Corry PAnswer
Sonos Staff
April 2, 2025

Hi ​@Rich4rdEarl et al

Apologies for any consternation caused - there seems to be an issue with the implementation of these offers in our store. Please contact our Sales team directly. Thanks!

"Common sense is the collection of prejudices acquired by age eighteen." - Albert Einstein
Lyricist I
April 2, 2025

I'm experiencing the same issue. When I click on the promotional email to shop, the prices are different. Did I miss a promo code? Thanks!