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7 replies

press250
press250Author
Prodigy III
May 11, 2024 12:07 AM UTC

Old marketing adage: “There’s no such thing as bad PR”

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press250
press250Author
Prodigy III
May 11, 2024 4:29 PM UTC
Local Superstar
May 11, 2024 4:43 PM UTC

Oh look at one of the ‘lessons’…

“Provide the choice to return to the previous version of the software. There are times when a one-way option is the only option, but more often than not, a way to return to the original is good business. This option can be temporary as issues with the upgrade are resolved. Eventually older versions can be phased out.”

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Lyricist I
May 11, 2024 4:54 PM UTC

I agree!  We need opportunity to use the old system, as the engineers did a poor job on “upgrade”.  This will chase people away from a great system!

regards, Nemo

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Enthusiast I
May 13, 2024 3:29 PM UTC

press250, thank you for tracking down these articles.  I suspect that press like this is more important to Sonos executives than our community rants about the horrible new app because press matters more to shareholders than does community forum postings.

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press250
press250Author
Prodigy III
May 14, 2024 9:49 PM UTC
press250
press250Author
Prodigy III
May 21, 2024 3:25 PM UTC

And the first two paragraphs are about … the disastrous new app launch. Ouch.

https://www.theverge.com/2024/5/21/24160772/sonos-ace-headphones-hands-on-preview

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