setting up multi-room music in Alexa app

I’m not going to argue with you on a thread about USING ALEXA WITH SONOS. But the entire point of these posts over the last year and also spread across multiple threads and across to AVS and Alexa forums say otherwise. Nobody here cares about the technology or how it happens.

The only thing anyone here cares about is “Alexa play Spotify on all my Sonos speakers.”

And it will do that.

Says otherwise "that Sonos can and should make their speakers able to sync and play as group with Alexa". I'm sure they could probably come up with a way to do it sure (probably not a perfect sync like at local level) …. but I certainly don't have any clue as to why Sonos would actually want to do it. Zero clue why that would be attractive to them.

And I personally have ZERO interest in grouping my Sonos speakers to play alongside any Alexa device.

"But I don't want to buy a Sonos speaker for a room I have Alexa device in" Yea well unfortunate for people in that group - Sonos actually is in the business of selling their speakers not making it easier for people not to purchase their equipment.

Really? You can’t think of a single reason why they might want to (or maybe not) do that? Not one? Are you surrrrrrre?

How about: If Amazon, who currently has the most market share with the home voice assistants, decides to make a really good multiroom speaker that is the equivalent to Sonos then people will buy that instead.

Why would I pay the Sonos premium if I can get deeper into Amazons ecosystem and do exactly the same thing?

Have you thought about this at all? And also if you “don’t know why” Sonos would want to do any of this then why the heck are they trying to embed Alexa into their products? Why are we even having this “conversation”? Sonos know the appeal of home automation being predicated on voice control systems and that there is already a market leader. I feel like you’re being obtuse on purpose.

Really? You can’t think of a single reason why they might want to (or maybe not) do that? Not one? Are you surrrrrrre? [...]
Save your breath. It's in the works.

https://en.community.sonos.com/amazon-alexa-and-sonos-229102/alexa-now-breaks-up-groups-6813009/index1.html#post16293824

Yes I can't think of a single reason Sonos would want to group their speakers in sync with an Amazon speaker.

New abilities that are already out now on Alexa side (Sonos just hasn't announced) allow Sonos speakers to become the default Music Playing speaker for any Echo device (bypassing the Echo device as the music player - making the Sonos a direct extension of the Echo) …. that is more in line with Sonos desire to sell speakers (not make them optional as you and many others want).