I've read the lame excuses about the "modern listener" and their habits. But although I could probably get past losing support for my existing DTS content, I'm wondering if I can get past taking a slap in the face from a company marketing a premium product at a premium price.
At the end of the day, this comes down to either pig-headed stubbornness about admitting a mistake or disgraceful greed at the expense of the customer. There is no other way to explain it. After all, we're not asking for HDMI inputs here. Adding DTS support would not affect the simplicity of setup in any way. Ego, laziness or greed are the only possibly explanations. It is clearly neither difficult nor expensive to implement as shown by every single other product on the market.
So it looks like my Sonos experience will end before it even began. I was looking forward to building out a whole home system. But even though this one technical omission would not typically be a deal breaker, the giant middle finger to me the customer it represents is something that I simply cannot accept.