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I have a Connect, Connect Amp and Play 5. I want to put Sonos in the master bathroom and would rather use Ceiling Speakers than have a Play 1, since outlets are not in great places in the bathroom. Why is a Connect Amp three times the price of a Play 1?
It's called 'the market'.
Market forces, meaning the product is priced at what the manufacturer thinks the market will bear. The same reason for the pricing of every other product in a free market.