Sonos Account: No way!


Userlevel 1
Hello,
as a long time customer from Germany with 7 components and many recommendations to friends and family I want to inform you, that I will not create an Sonsos account. I read some postings here and in the press and I'm sad, that your company changes in a way Facebook does all time long. If you will castrate a long time running system only to force users to send you personal data, then I will abandon Sonsos, go to court in Germany (I want my money back, all!) and will take another system. Why don't you keep in mind: Never change a runnig system (a working business model)? I will never understand why people in business always exaggerate till the deadly end! (sorry for my poor english, but I'm realy angry)

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159 replies

Userlevel 7
Badge +21
Personally, I've accepted the fact that my information - ALL of it - is out there, for sale to whoever wants to pay for it. My intimate personal data has likely been compromised in at least two high profile hacks (OPM and Equifax), and I'm sure other less personal data about me is widely available from other compromises. So an account for my Sonos speakers doesn't bother me. I know there's more dangerous info about me already on the internet.

My Sonos account certainly doesn't contain anything that damaging to me, if Sonos' systems were to become compromised somehow. And I know that Sonos doesn't sell any data generated by my system, that's been clearly stated, right at the end of the first paragraph of the Sonos Privacy Policy...

We will protect your data as though it is sacred. And we do not and will not sell your data to third parties.

The requirement to sign into your Sonos account - and yes, you do already have a Sonos account, since you're posting here - stems from needing each speaker in your Sonos system properly linked to your Sonos account to enable features like Spotify Connect, Alexa, native app control for Pandora and others, and will likely be needed for Google Assistant and other services that might become available in the future.

So lose the tinfoil hat... it's not necessary. Sign into your Sonos account and be happy with your Sonos system.
Userlevel 2
Badge
My first thought today after the update to Sonos 9.0 was: Why do I need an account for your Software, after it worked nearly 10 years without? I don't need and want any of the new functionality, so why is it impossible to go on without an account??
Yes, I have an account for this forum, because the last updates (e.g. white theme) were just horrible and I wanted to tell Sonos about my concerns. But why is it a must to use the system? It does not give me any functional improvement (like e.g. a streaming account, were I have to pay for my music...).

So again, your update policy is horrible and I won't buy any more sonos gear, because all updates since 2 years only made the product worse. And I won't recommend it to friends anymore, as I gladly did in the beginning...

Sorry to see a good product go down ...
No. Long time Sonos customer. Never a requirement to register until today. Only the most recent update has forced this. Plus it rejects all known "burner" email account sites. :-(

I agree completely with the original poster.

Hey if you're happy having a "relationship" with a corporation go ahead. But Sonos is retroactively changing the terms of the agreement in the original sale transaction. And for some people (including me) that is simple wrong.
Schlemiel,

When you take the matter to Court in Germany, everyone will know who you are, as Court records are 'public' documents... it would be easier to just provide pseudo credentials to Sonos and just carry on using your system. Why cut off your nose to spite your face?

I too like to keep some of my personal details 'private' and there are often some simple answers to address such personal paranoia.
I want to inform you, that I will not create an Sonsos account.
Err... you already have, otherwise you'd not be able to post here. Besides, your system must be registered with Sonos anyway, in order to obtain software and online service availability updates.
Userlevel 1
Go and have a live in the forrest. If you own a phone or tablet you are known, why this problem with Sonos?
Go and have a live in the forrest. If you own a phone or tablet you are known, why this problem with Sonos?
I agree. Unless one lives off grid on a hill away from civilisation, not tethered to even the power supply network, it is impossible to retain full privacy today. Regrettable, but a fact of life today.
As someone that reads a lot of history from different times and places on the planet over the last 4000 years, and relates that to what is happening in many countries today - US, Middle East, EU, India - I see the same things happening again that happen every couple of hundred years and none of what will probably then repeat will be by misuse of personal information. Humans can quite easily shoot themselves in the foot without that bonus.
Userlevel 5
Badge +2
What is surprising is that the introduction of the General Data Protection Regulation (GDPR) in the EU seems to be a mystery for people, especially given the huge publicity it had. This ensures your privacy - unless a company wishes to be fined 4% of their global turnover (turnover, note, not profit)
You may have wondered why you have to keep reviewing cookie permissions.

I would thoroughly recommend that those with concerns go and find out about this legislation. It’s been two years in the making so hardly a well kept secret. Facebook, dontcha luv ‘em, moved some operations from the EU to try to avoid this law which shows just how unprivate your info is. FB has been almost desperate to point out what you can switch off, like face recognition.

GDPR is about PRIVACY, not consent. Even if you consent your info MUST be private i.e. you must not be able to identify someone from the data when it is shared (diplomatic word for sold).
Some services have not yet worked out how to comply with this, e.g. Amazon, likely as a result of software not designed correctly.
The hilarious thing about this is the following:

A) Sonos has always required registering with an account.
😎 Sonos has always collected data. The only recent changes to the Privacy Policy were for the voice/3rd party control addendum and to clarify the sharing policy. All other data collection was already happening!!!!
C) The only reason people are wailing about this is Sonos now requires authentication, requiring the user to confirm the credentials used when they first set the system up. This is for their protection, yet they still wail on.

So in reality, Sonos has done the following:

1) Alerted you to the fact you have an account (and have always had an account).
2) Alerted you to the fact they are (and always have been) collecting data (a fact which you agreed to when you accepted the software license).
3) Clarified their Privacy Policy so there is no question about what is going on.
4) Expressly stated that you can opt out of that data collection, including the option of having all present data deleted.

That is a heck of a lot more than most companies do with regards to privacy. Yet Sonos is the bad guy.
Userlevel 3
Badge +4
Deadset this has to be a troll. As others have said, the poster needed an account to post in here, not to mention to use almost any music services with Sonos, you need to create accounts with those music services as well.

The OP was probably just watching an Alex Jones video and got inspired.
Userlevel 1
@Ken_Griffiths: You are right. You can provide wrong information. But before cheating I try the official way and hit the company at the best place: money. If I can return all stuff to the producer getting my money I will choose another solution.
And because I'm a german with german history in mind, I know what could happing if private information falls in the hands of the wrong people. Some people are to young to understand, that knowing history will save their life in the future (not by companies, but by countries). But this does not only belong to SONOS alone, but most of the US IT companies. Everything is possible, what's not forbitten, is a horrific way of live. You should treat your customer, like you want to be treated elsewhere.
Userlevel 1
@Schlemiel: if I were you I should buy a phonograph from the money you don’t get back from Sonos. I insure you there will be no registration. Oh, don’t buy it from the internet, you never know.
I am 63 years old and I am happy to have an account with Sonos.
Userlevel 1
Badge +2
I understand your concern. Especially in the case of products like Facebook and Whatsapp. But I don't see the problem with sending data about your Sonos components and the music you're streaming. Most of the data send to Sonos is needed to make the product work. They are very clear about what data they collect and what they do with it. Peoples music taste isn't exactly sensitive data, is it ? They are GDPR compliant. What could be the problem then ?
Userlevel 7
Badge +21
Of course, Sonos could very well change their privacy policy in the future, and sell your data to everyone... or they could be acquired and the new corporate overlords could sell it all... though with many Sonos music services requiring paid subscriptions to use Sonos with their service, resulting in ad-free listening through those services, I'm not sure how marketable much of the data they might have really is.

Obviously not everything is ad-free... TuneIn, iHeartRadio, AccuRadio, and others still have ads... but those services all have ways of knowing what you're listening to anyway, since you're going through their service. So I'm really not sure what data Sonos might have that the music services themselves don't already have... other than data on other music services.
Userlevel 7
Badge +22
I mean if privacy is so important. Use a fake name. Use a burner account like gmail or something. I mean how can this be some big deal.
Userlevel 4
Being in Germany I think you would have an interesting test case for the GDPR.

They are GDPR compliant.

I wouldn't be so quick to make that assessment. The right to restrict processing is much stronger than many realise. For example, the argument goes that that if a device *could* work without registration, then it *must* be allowed to work without registration, and that coercing this unnecessarily is a straight-up GDPR violation.

But there are no test cases so we have no idea what the local interpretations are going to look like.
Userlevel 3
No. Long time Sonos customer. Never a requirement to register until today. [...]
You probably forgot, that's all.
No. Long time Sonos customer. Never a requirement to register until today. [...]
You probably forgot, that's all.


I never registered my device either. I am now being asked to register before I can get anymore updates.

Sonos has not provided a satisfactory answer to how registering benefits _me_. Not sure where "seamless linking" comes into this. Unless Sonos has already been storing 3rd-party account information outside of the Sonos devices. If they are, then they they may well be already in violation GPDR. I know I never gave them permission to store my data in their systems.
I never registered my device either. I am now being asked to register before I can get anymore updates.
What does "Create Date" say?
Userlevel 2
Badge +4
I’ve had Sonos since 2010, an email address was part of the process back then.

If having my system registered means I get great aftercare then that’s fine by me.

As more and more ‘stuff’ relies on the ability for them to communicate with each other over the internet, anything that makes this straight forward is fine by me.

Sonos has always been marketed as an Internet connected device, I really don’t see what’s changed from 2010, apart from voice integration, which you don’t have to enable.
I'm realy angry

I hear you. The greed drives Sonos management to try and jump on the "sell customer data for big bucks" bandwagon.

Vote with your feet. There's plenty of hi-end music players around, many of them have already overtaken Sonos in terms of quality and usability. No reason to settle with those who have lost touch with their customers.
Userlevel 7
Badge +21
I'm realy angry
I hear you. The greed drives Sonos management to try and jump on the "sell customer data for big bucks" bandwagon.

Yet another person who hasn't read Sonos' privacy policy, which clearly states they will not sell your data in the first paragraph. Plain and simple to read... they aren't making money from your data. It's more likely that the music service(s) that you listen to through your Sonos system are selling your data than Sonos is, because Sonos isn't.
Sonos' privacy policy, which clearly states they will not sell your data in the first paragraph.

Yeah, cause it really matters what they say in their "privacy policy". Just ask Mark Zukerberg to confirm.


Yeah, cause it really matters what they say in their "privacy policy". Just ask Mark Zukerberg to confirm.


You mean Mark Zuckerberg of Facebook? Facebook, which is being investigated by the FTC for violating their own Privacy Policy and may be liable for a theoretical fine of over a trillion dollars? That Facebook?

Seems like your example of a company ignoring what they promise in their Privacy Policy is not really helping your point.
Userlevel 4
Badge +6


Yeah, cause it really matters what they say in their "privacy policy". Just ask Mark Zukerberg to confirm.


You mean Mark Zuckerberg of Facebook? Facebook, which is being investigated by the FTC for violating their own Privacy Policy and may be liable for a theoretical fine of over a trillion dollars? That Facebook?

Seems like your example of a company ignoring what they promise in their Privacy Policy is not really helping your point.


Yes I think they mean the facebook that leaked millions and millions of user data to third parties to exploit. Yes that one that didn't give a flying took about any fines or FTC. The one with the privacy policy that wilk likely actually allow them to escape fines. Seems your Facebook example isn't really helping whatever point it is you are trying to make.