Sonos IPO?


May be in the works.

http://variety.com/2018/digital/news/sonos-ipo-plans-1202745164/

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Userlevel 5
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Public offering set for July 30.

Smart speaker and audio tech maker Sonos Inc. and internet-connected camera maker and Netgear Inc. spinoff Arlo Technologies Inc. have both issued price guidance for their initial public offerings.

They’re each scheduled for July 30 on the Nasdaq and New York Stock Exchange, respectively.

Sonos said in its U.S. Securities and Exchange Commission filing that it plans to raise $250 million by offering 13.9 million shares, with 60 percent being offered by insiders at a price range of $17 to $19. Nasdaq.com reported that at the midpoint of the proposed range, Sonos would command a fully diluted market value of $2.2 billion.

https://siliconangle.com/blog/2018/07/23/internet-ipos-sonos-arlo-issue-price-guidance-ahead-july-30-public-offerings/
Userlevel 5
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Hope Ryans job is safe....

Thanks for the concern 🙂 So far so good. Someone has to bring announcements to the board.


I thought we were all going to be replaced by robots?

We could all be bots already, just really sophisticated ones.


I think Ryan is passing the Turing test quite nicely!
Userlevel 7
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Interesting reading:-
https://www.sec.gov/Archives/edgar/data/1314727/000119312518213468/d403417ds1.htm#toc403417_6
Userlevel 7
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I feel like I've personally derailed this discussion... Sorry for the interruption everyone!

Carry on.

We could all be bots already, just really sophisticated ones.


mind blown.

just really sophisticated ones.

Erm...not always so:-)
Userlevel 7
Badge +26
Hope Ryans job is safe....

Thanks for the concern 🙂 So far so good. Someone has to bring announcements to the board.


I thought we were all going to be replaced by robots?

We could all be bots already, just really sophisticated ones.
Hope Ryans job is safe....

Thanks for the concern 🙂 So far so good. Someone has to bring announcements to the board.


I thought we were all going to be replaced by robots?
Userlevel 7
Badge +26
Thanks for the concern 🙂 So far so good. Someone has to bring announcements to the board.
So where's the announcement about 9.0 dropping today? 🙂 I found out from my app store already, but there's nothing here about it! 🆒 ::flee::

Couple hours... we like to make sure the software is available for all platforms and that it's confirmed working before officially announcing things here.
Userlevel 7
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Thanks for the concern 🙂 So far so good. Someone has to bring announcements to the board.
So where's the announcement about 9.0 dropping today? 🙂 I found out from my app store already, but there's nothing here about it! 🆒 ::flee::
Userlevel 7
Badge +26
Hope Ryans job is safe....

Thanks for the concern 🙂 So far so good. Someone has to bring announcements to the board.
Userlevel 7
Badge +17
Hope Ryans job is safe....
Lol. And a good search function, if correctly used, would bring that 10% down by half.
Without baseless assumptions, this place would have about 1/10th the traffic it has now.
A lot of speculation here. I'm not an expert in this area, but I doubt that this IPO means that another company could buy up a controlling interest in Sonos. I would assume that the existing owners will still have enough interests to prevent that from happening.

As far as the CFO being held responsible for the layoff, why? Why assume that the CFOs decisions are ultimately responsible for the layoffs? Was it his (or her) decision for the IPO? Why he responsible for sales numbers? Was he responsible for the shift in the companies focus, requiring different skills then what they currently have on staff?

I just don't see the point of making baseless assumptions around this. Wait and see.
At least if Logitech buys up enough stock to get a controlling interest they will probably bring back a hard button remote to the product line. They might even add a line-in jack to the Sonos One so it can be used as a computer speaker.
Dream on!
I'm curious. Are there any definite hints that Denon is planning a takeover once Sonos goes public or is it pure speculation at this point?

I think it will be Logitech. They are going to do a squeeze play on the stock as soon as it goes public.

If they do, I'm out as soon as it happens. Logitech has already tried this when they acquired Slim Devices (aka Squeezebox). You see where they are now. I don't think enough of Logitech's product development culture has changed over the years to allow Sonos to continue being successful if Logitech picks them up.

BTW, Denon is owned by a private equity firm now, Sound United, a division of DEI Holdings. That deal apparently happened March 1 last year. So it seems weird that Sonos would be going public, just to be bought by a private equity firm. BTW, this private equity firm also has hands into Boston Acoustics and Polk Audio. Unless they're looking to build an audio powerhouse to compete against the likes of Bose (Boston/Polk/Sonos audio engineers/speaker design, D&M home theater products, and Sonos smart speaker tech)...


At least if Logitech buys up enough stock to get a controlling interest they will probably bring back a hard button remote to the product line. They might even add a line-in jack to the Sonos One so it can be used as a computer speaker.
Userlevel 7
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If it's like the UK, then if its over 100 people they have to give 90days notice, so companies do tranches of 99 max...
Userlevel 7
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Frequently, in the tech world, it's about potential, rather than current operations.I wouldn't generally put Sonos in that bracket though. They're often referenced as a billion dollar turnover company and compared to others that continuously lose money. A billion dollar turnover company should make a profit at this point in their history.
14m in losses are relatively small all things considered.Try telling that to all the people who have lost their jobs. That's the sort of figure that decides these things in a company of Sonos's size - obviously.
Userlevel 7
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Got to feel sorry for the 96 people forced out, probably loyal, hard working, long service, so that sonos top dogs can get a better price for a company they have been running at losses for past 3 years. Should the finance director not be first in line?
Userlevel 5
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I did not find the exact date for the IPO.
Do you know when?
Userlevel 7
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I'm curious. Are there any definite hints that Denon is planning a takeover once Sonos goes public or is it pure speculation at this point?

I think it will be Logitech. They are going to do a squeeze play on the stock as soon as it goes public.

If they do, I'm out as soon as it happens. Logitech has already tried this when they acquired Slim Devices (aka Squeezebox). You see where they are now. I don't think enough of Logitech's product development culture has changed over the years to allow Sonos to continue being successful if Logitech picks them up.

BTW, Denon is owned by a private equity firm now, Sound United, a division of DEI Holdings. That deal apparently happened March 1 last year. So it seems weird that Sonos would be going public, just to be bought by a private equity firm. BTW, this private equity firm also has hands into Boston Acoustics and Polk Audio. Unless they're looking to build an audio powerhouse to compete against the likes of Bose (Boston/Polk/Sonos audio engineers/speaker design, D&M home theater products, and Sonos smart speaker tech)...


I think it will be Logitech.


Yikes! That's a scary thought. They'll destroy Sonos.
I'm curious. Are there any definite hints that Denon is planning a takeover once Sonos goes public or is it pure speculation at this point?

I think it will be Logitech. They are going to do a squeeze play on the stock as soon as it goes public.
Userlevel 5
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Wow, they're some losses and for some years too. Appears Sonos have been nowhere near the profitable company many have been completely assuming they were - especially when comparing them to other companies who haven't made a profit for years too.
The loss trend certainly seems to be going the right way but quite a shock nonetheless.


Yes I agree, the losses are really surprising, I had read some opinions on here and elsewhere about how they have more than a billion in revenue (not in the last three years) and that they are highly profitable (not the last three years). But as you say things are going in the right direction.

Another really interesting point from the disclosure is that Amazon can pull the plug on Alexa with little notice and Amazon could charge a fee for access

https://www.engadget.com/2018/07/06/sonos-ipo-public-filing-amazon-alexa-challenge/